Keep Australian Consumer Data Compliant & Current
Insiight is a self-service datawashing platform. Upload the Australian consumer records you already hold and it cleans and enriches them, so they stay accurate, actionable, and privacy-compliant.
Illustrative portal mockup. Demo data is fictitious.
What a Datawash Gives You
Datawashing keeps the data you already hold accurate and contactable. Reporting entities use it to keep their back-book current for ongoing KYC. Marketing teams use it to significantly improve contactability and marketing performance.
Perpetual KYC & back-book remediation
Keep your customer back-book current for ongoing KYC. Insiight refreshes contact details and appends demographic KYC, deceased and court data, so ageing records don't fall out of compliance.
Stay privacy-compliant
Records are validated against privacy and data-protection laws. That lowers your risk of penalties and complaints to the Office of the Australian Information Commissioner (OAIC).
Suppress who you shouldn't contact
Flag deceased individuals, screen numbers against the Do Not Call register, and return only opted-in marketing records. You contact people you're allowed to.
Re-engage and re-activate
Add current phone, email and address details to reach existing and dormant customers. Fewer letters come back return-to-sender.
From Upload to Clean Data in Five Steps
Five steps, fully automated. No technical setup.
| Item | Cost/rec | Total |
|---|---|---|
| Enhance Pkg | 0c | $0.00 |
| Total order cost | $0.00 |
| Item | Cost/rec | Qty | Total ($) |
|---|---|---|---|
| Enhance Record Package | 0c | 248,500 | $0.00 |
| Total order cost | $0.00 |
Upload your file
Upload a CSV (100 to 1,000,000 records), tell Insiight which columns are which, and it validates the file before processing.
Select your data points
Pick what to append, from contact and consent signals to risk data. You pay only for what you select.
Confirm your order
Add credit and confirm. Insiight shows the itemised cost first so you can adjust the order.
Download your enriched file
Insiight emails you when it's ready. Download the refreshed file and a demographics report.
Put the clean data to work
Feed the refreshed records back into your systems. They're current for ongoing KYC and risk checks, and ready for accurate marketing. Re-wash on a regular schedule to keep them compliant.
Upload your file
Upload a CSV (100 to 1,000,000 records), tell Insiight which columns are which, and it validates the file before processing.
Select your data points
Pick what to append, from contact and consent signals to risk data. You pay only for what you select.
| Item | Cost/rec | Total |
|---|---|---|
| Enhance Pkg | 0c | $0.00 |
| Total order cost | $0.00 |
Confirm your order
Add credit and confirm. Insiight shows the itemised cost first so you can adjust the order.
| Item | Cost/rec | Qty | Total ($) |
|---|---|---|---|
| Enhance Record Package | 0c | 248,500 | $0.00 |
| Total order cost | $0.00 |
Download your enriched file
Insiight emails you when it's ready. Download the refreshed file and a demographics report.
Put the clean data to work
Feed the refreshed records back into your systems. They're current for ongoing KYC and risk checks, and ready for accurate marketing. Re-wash on a regular schedule to keep them compliant.
Get our complete product overview & pricing guide today
WANT THE FACTS BEFORE MAKING A DECISION? OUR OVERVIEW PROVIDES YOU WITH KEY FEATURES AND PRICING OPTIONS
Append and Enhance Your Records
Add the attributes you need. New contact details, compliance signals like DNCR and deceased data, demographic KYC, civil and criminal court information, and more. Run a few, or the full enrichment.
On average, washes return uplift and append rates above 80%, and every record is validated for privacy compliance. Files of 100 to 1,000,000 records come back refreshed in minutes.
Everything You Need to Enrich with Confidence
Privacy compliant
Every record is handled for compliance, security and consent, which keeps you on the right side of privacy law and lowers OAIC risk.
80%+ append & uplift
On average, washes return uplift and append rates above 80%.
Ready in minutes
Most files come back within minutes, ready to use straight away.
Scales to 1,000,000
One file can hold anything from 100 records to 1,000,000.
API, SFTP or portal
Work through the self-service portal, or connect by API or SFTP to automate your washes.
You keep control
You keep control of the data you upload. Files are held only as long as the wash needs them.
Track Every Order in One Place
Start an order in the portal and follow it to completion. Each datawash is listed with its file, record count, cost and status, so you can see where every job is.
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add_circleStart a new order — Gather your outdated customer data and upload the corresponding file to Insiight to initiate the datawashing process.
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list_alt_checkConfirm Before You Run— Review the order based on the metrics you selected, then approve the job to proceed.
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downloadDownload Enriched File — Download a clean, updated file populated with the fresh data points you requested.
| Created | Order Number | File Name | Records | Status |
|---|---|---|---|---|
| Today | 418-220-26 | Customer_export.csv | 248,500 | Processing |
| 4 Feb 2026 | 938-899-99 | Back_book_Q1.csv | 500 | Order ready |
| 16 Sep 2025 | 859-074-29 | Survey_leads.csv | 14 | Configure options |
| 14 Jul 2025 | 621-987-12 | Debtor_ledger.csv | 500 | Order ready |
Illustrative portal mockup. Demo data is fictitious.
Built for Back-book Remediation and Beyond
Mitigate Regulatory Exposure
Validate data with an unwavering commitment to security and privacy consent. Safeguard your operations against potential legal and financial ramifications by ensuring all enriched records meet strict compliance standards.
Maximise Campaign Performance
Stop paying to contact unreachable leads. By validating your metrics, you ensure every profile in your database is highly reachable, directly improving the return on your marketing spend.
Maintain Database Hygiene
Our advanced flagging system highlights discrepancies immediately. You get the tools to refine, update, or remove decaying records yourself, without needing engineering support.
Verify and Correct at Scale
Confirm matched data against our vast universe of records. Each name, address, phone number, and email undergoes rigorous checks, ensuring all appended data points are highly accurate and correctly associated.
Drive Customer Satisfaction
Accurate identification leads to better engagement. Build trust by interacting with up-to-date profiles, which directly impacts long-term retention.
Cut Operational Waste
Reduce the rate of returned physical mail and bounced digital communications. Get your messaging to the right targets without paying for failed deliveries.
Pay Only for the Data You Append
Insiight is credit-based and fully self-service. You see a clear cost breakdown before anything runs, so every order is tailored to your exact needs.
Add credit
Top up credit in your account and draw it down as you process orders, pay as you go, with no lock-in.
See the breakdown
Before you confirm, Insiight itemises the cost so you can adjust the data points and records to suit your budget.
Tailor the order
Append only the specific details you need, or run the full enrichment, the order is entirely yours to shape.
For current pricing and volume rates, talk to our team, costs are itemised in the portal before every order is confirmed.
Looking for a specific feature? Ask us
Common Questions about
Insiight Datawashing
Efficiently keep your Australian Consumer Data up-to-date with our automated datawashing platform.
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Implementation
What is data washing, why is it important and is it difficult to manage myself?
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What is data washing, why is it important and is it difficult to manage myself?
Data washing, alternatively known as data cleaning, entails the identification and elimination of errors, inconsistencies, and outdated information within a dataset. This process is crucial as it enhances the data’s accuracy and reliability, thereby simplifying analysis and decision-making based on the refined data. Our Insiight system simplifies datawashing, offering an effortless 5-step process that guides you seamlessly through each stage.
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Compliance
What happens to my old data that I upload to your system?
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What happens to my old data that I upload to your system?
You maintain complete control over all data uploaded for the datawashing process. We retain your file solely for the duration required to complete the wash process. Upon completion, you have the option to delete your files from our system servers. For further details on our data management practices, feel free to request our data retention log documentation.
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Compliance
How often should data washing be performed?
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How often should data washing be performed?
The need for datawashing directly correlates with the frequency of your customer data usage and reliance. Ideally, data washing should be conducted on a consistent basis, either monthly or quarterly, to maintain the accuracy and currency of the data. Common indicators signalling the necessity for datawashing include disconnected contact numbers, undeliverable emails, or returned mail. Regular datawashing ensures optimal data reliability and effectiveness in your operations.
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Compliance
Can data washing be automated?
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Can data washing be automated?
Yes, data washing can be automated. Whilst the Insiight Portal requires someone to manually load a CSV file, this process can be automated quite easily. Contact our office and request SFTP or API documentation to remove any staff friction.
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Implementation
I need to enrich a large file, will I need to wait long?
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I need to enrich a large file, will I need to wait long?
Depending on the size of your file and whether full metric enrichment is required, processing 5,000 records takes approximately 20 minutes to complete. Consequently, enriching 100,000 records could span several hours. Clients who typically enrich more than 300,000 records at a time often opt to load and run the wash in the evening, ensuring it is ready for use by the following morning.
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Compliance
I need opt-in records returned for marketing, can Insiight assist?
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I need opt-in records returned for marketing, can Insiight assist?
Yes, our datawashing system includes the option to return ‘consumer opted-in’ marketing details exclusively, if required.
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Implementation
Is Insiight able to provide a report on my demographics and other analytics?
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Is Insiight able to provide a report on my demographics and other analytics?
Yes, the report is displayed and available for download upon completion of the datawash, alongside other valuable file information.
payments
Pricing
What is the price of datawashing?
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What is the price of datawashing?
We provide cost-effective pricing tailored to businesses of all sizes. Our datawashing services are priced based on effort, ensuring you are charged only for the specific data metrics you require. For bespoke plans catering to regular datawashing needs, please contact us.
Who We Work With
To discover our specific client partnerships, request our product summaries. Details on who we collaborate with are included therein.
Our Products
A comprehensive suite of verification and data enrichment tools engineered to protect your platform.
WatchEye
WatchEye brings everything together, including real-time KYC/KYB alerts, ongoing monitoring, plus identity, document, and biometric verification. It is an all-in-one customer onboarding system.
IDFEX ID Check
IDFEX provides fast, one-to-one Australian identity, document, and data verification checks, in an easy-to-use SaaS platform. Instantly verify government IDs online.
ID Pass
ID Pass lets customers verify their identity and biometrics on their smartphone easily while keeping full control of their data. Generate and send your customers a link to verify themselves.
Australian Death Check
The Australian Death Check is Australia’s only official national death data source. Our platform provides accurate, compliant, and instant access to millions of death records.
Caspar KYC
CASPAR is Australia’s top data tool for finding, verifying, and identifying consumers. It uncovers hidden KYC data with rich background and contact details on your customers.
API
Our RESTful API connects smoothly with all software environments, providing tailored, pre-configured, and ready-to-use queries within our SaaS systems. Built to address data issues and drive automation.
Insiight Enrichment
Insiight improves customer data quality by verifying, correcting, and enriching records so they remain accurate and useful. Instantly append fresh information across your database.
Quester Marketing
Quester makes it easy to build targeted Australian marketing lists. Use smart filters to create privacy-compliant campaigns that match your audience. Only pay for the data that you download
Ready to see Insiight Datawashing in action?
Insiight improves customer data quality by verifying, correcting, and enriching records so they remain accurate and useful. See how it can help you business
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